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Let’s clear something up: brand equity is not a “nice to have.” It’s not the soft stuff. It’s not decoration. And it’s definitely not optional. If you’re a personal injury…

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Phil Davis

June 18, 2025

Let’s clear something up: brand equity is not a “nice to have.” It’s not the soft stuff. It’s not decoration. And it’s definitely not optional. If you’re a personal injury…

Phil Davis
June 18, 2025

Why Your Law Firm Needs a Mobile-Optimized Website in 2025 A well optimized mobile website isn’t just a nice-to-have for law firms anymore; it’s essential for survival in today’s digital…

Raegan Fink
June 11, 2025

A law firm’s website is more than just a digital business card or storefront; it is a critical tool for converting visitors into clients. With increasing competition for attention online,…

Raegan Fink
June 4, 2025

Chattanooga, Tennessee, has a thriving legal market that offers both opportunity and competition. As the city expands, thanks to its growing startup culture and tech infrastructure, law firms face increasing…

Raegan Fink
June 2, 2025

There’s a subtle but dangerous habit that finds its way into almost every firm’s marketing strategy at some point. It doesn’t start with bad intentions; it usually begins as a…

Phil Davis
May 28, 2025

With today’s technology and ever-changing platforms, law firms must evolve the way they connect with potential clients. A strong online presence is essential, and social media has become a powerful…

Raegan Fink
May 21, 2025

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