Review websites are exactly what they sound like. Reviews are posted about businesses, products, and services by consumers who have used the business’s services. Early review sites such as Epinions,…
Should Your Law Firm Use Paid Social Media Advertising to Reach Potential Clients?
There are many benefits to posting on social media to help build your law firm’s brand and potentially find new clients. However, there is a limit to your reach on…
Common Law Firm Marketing Mistakes That Could Send Potential Clients to a Competitor
Law firms today need a multi-faceted marketing strategy to compete with the growing boom of legal brands. Building an online presence is not even a question. Most law firms have…
How Google Reviews Can Help Your Law Firm Attract More Clients
Google reviews are a critical factor in your law firm’s visibility online. While there are various SEO benefits of online reviews, they also help build your firm’s credibility. Many potential…
5 Ways Law Firms Can use LinkedIn to Their Benefit
LinkedIn is where businesses, including law firms, go to network. LinkedIn can help lawyers grow their practices, make legal connections, and potentially obtain qualified leads. These are just a few…
Whether you are new to web-generated leads or have actively been using a lead management system for years, a question that often comes up is “How quickly should I contact…
The first case law decision on legal advertising is the Supreme Court ruling in Bates v. Arizona State Bar in 1977, which established that attorney advertising was a form of…
At PMP, as soon as we take on a new client our work begins. By utilizing traditional and modern techniques to appeal to your target demographic, our media and digital…
The advertising landscape constantly evolves. The proliferation of media platforms creates new benefits and challenges to law firms seeking to grow through marketing. Our role is to keep an eye…
Law Firm Marketing: Top 10 Strategies for Success Online
In the highly competitive world of online legal marketing, law firms need to use many strategies to build their brand, increase website traffic and attract potential clients. Here are 10…