Is Outdoor Advertising Still an Effective Strategy For Law Firms?
Brand recognition is crucial for personal injury law firms. You want potential clients to remember your law firm when they need an attorney. Injured victims may be more likely to…
Link Building For Law Firms: Proven Strategies For Building Backlinks to Your Website
There are many factors that influence your website’s position in search results, such as the quality of the content, how fast your homepage loads, and the quality of the user…
Why Technical SEO is Critical to Your Law Firm Website’s Success on Google
When you hear the term SEO you may think of keywords, backlinks and Google search results. While these are all important factors, technical SEO is often overlooked. You can think…
Law Firm TV Commercials: Is This Still an Effective Strategy in the Age of Streaming?
There has been a lot of media coverage about the decline in TV viewership, ditching cable boxes in favor of streaming and consuming content on mobile devices. All these changes…
How Can Your Law Firm Leverage Over-The-Top Advertising to Attract More Clients?
Many of your potential clients have cut the cord and ditched cable TV in favor of streaming services like Netflix, Hulu and Amazon Prime. While they might still see broadcast…
Website Design For Law Firms: Building a Client-Centered Experience
First impressions are everything on the Internet. That is why people are quick to leave poorly designed, slow websites that do not provide the information they are looking for. This…
What Are the Pros and Cons of Traditional and Digital Marketing For Plaintiff Law Firms?
Even though the law firm marketing landscape is constantly evolving, traditional marketing strategies are still vital to your firm’s ability to attract potential clients. At the same time, you cannot…
How to Write Engaging, Effective Blog Posts For Your Plaintiff Law Firm’s Website
There are many steps law firms should take to improve SEO and increase traffic to their websites. One of the most important steps is to regularly publish blogs on topics…
How Will Ad-Blocking Software Affect Your Law Firm?
Ad-blocking software has become increasingly popular, with millions of users employing it to block online advertisements. This surge in ad-blocking software usage has raised concerns among businesses regarding the impact…
Mastering Social Media Marketing: Best Practices for Plaintiff Law Firms
Many law firms struggle to get the most out of their social media profiles. They may be unsure about the benefits of these platforms, much less about how best to…
