We will build your firm’s brand and manage your advertising investment across platforms to amplify your reach beyond your existing network and influence the user journey to increase the volume of cases you receive.
Are you dominating your local market? At PMP, we elevate your law firm’s reach using comprehensive services in brand messaging, creative marketing solutions, cross-platform campaigns and media acquisition. Our marketing experts strategize impactful campaigns that keep your firm top-of-mind among your target audience.
Are you getting the most ROI out of your paid search campaigns? At PMP, we integrate AI, along with tried-and-true legacy campaign strategies to drive a high-volume of cost-efficient and quality leads. Our marketing experts utilize integrated case management software to benchmark your current performance against your competitors ensuring your brand gets leading results.
Do you know how your law firm performs on a daily basis? PMP’s cutting-edge reporting dashboards provide 24/7 accountability for your advertising investment. We fully integrate with all media vendors providing you with quick, easy and transparent access to your law firm’s Key Performance Indicators.
At PMP, we recognize that every law firm is unique. Whether you are in the planting phase, the growing phase or in a high-volume harvest phase, we take you from where you are now to where you want to be tomorrow.
Firms in this phase make modest investments in marketing efforts. They rely on referrals and other organic sources of cases.
They have relatively simple operations, and their minimal reinvestment translates to healthy free cash flow margins. Upside is constrained due to lack of marketing.
Firms in this phase make a conscious decision to focus on marketing. They commit a large percentage of their annual budget to marketing (typically 10-20% of revenue).
Increased case volume requires increased emphasis on scalable operations in intake and case management. Increased case volume translates to year-over-year revenue growth.
Firms in this phase are known brands in their local markets due to years of consistent marketing investment across multiple platforms. They design their marketing efforts to maintain brand awareness.
They benefit from economies of scale that lead to lower cost per case. Their upside is bound by the number of potential cases and competitors in their market.
Paid Social Media
Billboard & Buses
+ Content Strategy
Everything in Plant
+ Paid Search
+ Paid Social Media
Everything in Grow
+ Billboard & Buses
+ Streaming TV
+ Cable TV
+ Broadcast TV